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Sleep in softness. Wake up with a smile.
We believe warmth shouldn’t be a luxury—it should be part of everyday life for everyone.
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Ensure Everyone Gets a SMILE Night
To make truly warm and reasonably priced down comforters accessible to everyone.
We understand that quality sleep is vital for your overall well-being and we're here to empower you to achieve the smile nights you deserve.



Super Fluffy
850+ premium goose down envelops you in cloud-like softness, delivering weightless warmth through the night.This light and warm wrap will take the edge off your day.
0 Pressure Sleep
Discover the secret to undisturbed rest. Our exclusive Rose Silent™ fabric moves silently with you, completely eliminating sleep-disrupting rustles. Feel the difference as deep, uninterrupted sleep becomes your nightly reality
Rose Silent™
We worked through 287 tries to get this Rose Silent™ fabric. The fabric is super cozy. When you first feel our fabric, you will feel like you are wrapped in clouds. The fabric is safe for babies and sensitive skin. We hope this Rose Silent™ Fabric could provide your family with a peaceful and sweet sleep all night long.

About us
Back in the 1970s, our founder went door-to-door collecting feathers just to provide for his family. By the 1980s, he realized something: most families couldn’t afford the cozy down comforters sold in stores. But he knew—a nice duvet is a important companion, hugging you every night. So he made a promise: create down duvet without high price tag.
Then APSMILE was born in 1984 and hope everyone wake up everyday with A SMILE
Warmth Unchanged, Comfort Elevated
Ranked #1 for Quality Under $1,000.

Stressed about picking the wrong $500 comforter?
Compare all our comforters side-by-side to find your perfect match.